INTRACLASS # 30

TOPIC: Positioning of SEO search engines.

OBJECTIVE: Analyze the positioning in the SEO search engine.

DEVELOPMENT

Purchase cycle and SEO

According to this approach, some sites are focusing less on content at the beginning of the purchase cycle (informative and educational materials mostly) and more at the end of the cycle, with offers that seek to generate leads.

Applying SEO to the Purchase cycle

And now is when search engines and their information come into play.

During the information and comparison phase, search engines have a brutal impact. We must identify the keywords of our product or service for each of these phases and generate optimized content to cover the first positions of these Keywords.

What allows you to do Web CEO

Within Web CEO we have two options, the online version and the desktop version. Depending on which we choose we will obtain a series of benefits or others.

This application offers you up to a total of 12 integrated sub-tools that will make our life much easier as SEO. We tell you some of these interesting tools.

Keyword tool:

Web CEO offers us a very interesting tool of search volumes, keyword suggestion, variations.

Rankings:

One of the best known tools within Web CEO is its ranking tool.

RESULT: Analyze the cycle of SEO positioning strategies and their tools to improve the process.